Title: AutoROICalc for WooCommerce
Author: AutoROICalc
Published: <strong>January 29, 2024</strong>
Last modified: June 12, 2026

---

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# AutoROICalc for WooCommerce

 By [AutoROICalc](https://profiles.wordpress.org/autoroicalc/)

[Download](https://downloads.wordpress.org/plugin/autoroicalc-for-woocommerce.1.1.0.zip)

 * [Details](https://en-ca.wordpress.org/plugins/autoroicalc-for-woocommerce/#description)
 * [Reviews](https://en-ca.wordpress.org/plugins/autoroicalc-for-woocommerce/#reviews)
 *  [Installation](https://en-ca.wordpress.org/plugins/autoroicalc-for-woocommerce/#installation)
 * [Development](https://en-ca.wordpress.org/plugins/autoroicalc-for-woocommerce/#developers)

 [Support](https://wordpress.org/support/plugin/autoroicalc-for-woocommerce/)

## Description

Enhance your WooCommerce store’s sales reporting and gain valuable insights into
the ROI of your marketing efforts. Effortlessly track the profitability of your 
orders, factoring in the cost of goods sold. Make data-driven decisions to optimize
your marketing channels and boost your bottom line.

AutoROICalc for WooCommerce Plugin is an extension for WooCommerce which enables
custom orders performance tracking using third-party online service, autoroicalc.
com.

The Plugin functionality is discarded on the sites where the WooCommerce is not 
installed.

An assumption for using the Plugin is to have a user account created and active 
at autoroicalc.com. The Plugins send the WooCommerce orders data to autoroicalc.
com servers using public AutoROICalc API end-points.

The Plugin at this state only collects your WooCommerce orders performance data 
and sends it to the third-party service. Thus, the reporting part lies in the third-
party service.

 * Please find more information about the AutoROICalc third-party service [here](https://autoroicalc.com).
 * Please see the AutoROICalc third-party [Terms of Service](https://autoroicalc.com/terms-of-service/)
   and [Privacy Policy](https://autoroicalc.com/privacy-policy/).

### How to Use

This section describes how to use the plugin.

 1. **Activate the Plugin:**
 2.  * After installing the plugin, navigate to the ‘Plugins’ menu in WordPress.
     * Activate “AutoROICalc for WooCommerce.”
 3. **Configure Settings:**
 4.  * Go to the WooCommerce settings page.
     * Look for the “AutoROICalc” section.
     * Configure the plugin settings. Input your AutoROICalc API user name and password.
       Select your cost of goods (purchasing price) meta field.
 5. **Track ROI:**
 6.  * Let the plugin report your WooCommerce orders performance.
     * Utilize the detailed sales analytics to optimize your marketing strategies.

The plugin automatically calculates, collects and sends the relevant records (at
this time order revenue, profit and order count) to the AutoROICalc user account.
Marketing sources captured by the bundled AutoROICalc tracking module are included
with the reported order records when available.
 It populates response from the 
AutoROICalc to the autoRoiCalcResponse meta field of an order with a recapitulation
of records sent for further troubleshooting, if applicable.

## Screenshots

[⌊The Plugin adds a new "AutoROICalc" tab to WooCommerce Settings for the Plugin
setup.⌉⌊The Plugin adds a new "AutoROICalc" tab to WooCommerce Settings for the 
Plugin setup.⌉[

The Plugin adds a new “AutoROICalc” tab to WooCommerce Settings for the Plugin setup.

## Installation

This section describes how to install the plugin and get it working.

 1. Upload the entire `auto-roi-calc-for-woocommerce` folder to the `/wp-content/plugins/`
    directory (or use WordPress native installer in Plugins -> Add New Plugin).
 2. Activate the plugin through the ‘Plugins’ menu in WordPress.
 3. Set your AutoROICalc API credentials and select your product cost of goods meta
    field in _WooCommerce -> Settings -> AutoROICalc_.

An assumption to accurately calculate the profit is to have properly set up and 
filled out the product cost of goods meta field.

## FAQ

### Does this Plugin use a 3rd Party or external service?

Yes, the Plugin uses an external service (autoroicalc.com) where it sends your WooCommerce
order information as the order revenue, or profit (if applicable). Your data is 
transmitted securely over an encrypted connection (HTTPS). This encryption ensures
that the information sent from your WordPress/WooCommerce site and the autoroicalc.
com server remains confidential and protected from unauthorized access. The data
is sent exclusively to the public AutoROICalc API.

### Where can I find more information about AutoROICalc API?

You can read more about AutoROICalc API integration at [autoroicalc.com/api-documentation](https://autoroicalc.com/api-documentation/)

### Are there any Terms of Service and a Privacy Policy?

Here you can find the [Terms of Service](https://autoroicalc.com/terms-of-service/)
and [Privacy Policy](https://autoroicalc.com/privacy-policy/).

### Will there be a feature to see some reporting directly on a WordPress site?

Yes, we have this feature on our roadmap. We will push more on this feature development
when more users are keen to have this. At this stage, there’s a demand to transfer
their WooCommerce orders performance data comfortably.

## Reviews

There are no reviews for this plugin.

## Contributors & Developers

“AutoROICalc for WooCommerce” is open source software. The following people have
contributed to this plugin.

Contributors

 *   [ AutoROICalc ](https://profiles.wordpress.org/autoroicalc/)

[Translate “AutoROICalc for WooCommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/autoroicalc-for-woocommerce)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/autoroicalc-for-woocommerce/),
check out the [SVN repository](https://plugins.svn.wordpress.org/autoroicalc-for-woocommerce/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/autoroicalc-for-woocommerce/)
by [RSS](https://plugins.trac.wordpress.org/log/autoroicalc-for-woocommerce/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.1.0

 * Updated bundled AutoROICalc tracking module.
 * Improved marketing source cookie decoding and sanitization.
 * Fixed plugin deactivation hook registration.
 * Improved frontend script dependency ordering.

#### 1.0.1

 * Updated API URL to V2

#### 1.0.0

 * Initial version

## Meta

 *  Version **1.1.0**
 *  Last updated: **4 months ago**
 *  Active installations: **Fewer than 10**
 *  WordPress Version: ** 3.0.1 or higher **
 *  Tested up to: **7.0.6**
 *  PHP Version: ** 8.0 or higher **
 *  Language
 * [English (US)](https://wordpress.org/plugins/autoroicalc-for-woocommerce/)
 * Tags:
 * [cost of goods](https://en-ca.wordpress.org/plugins/tags/cost-of-goods/)[Marketing Insights](https://en-ca.wordpress.org/plugins/tags/marketing-insights/)
   [roi](https://en-ca.wordpress.org/plugins/tags/roi/)[woocommerce](https://en-ca.wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://en-ca.wordpress.org/plugins/autoroicalc-for-woocommerce/advanced/)

## Ratings

No reviews have been submitted yet.

[Your review](https://wordpress.org/support/plugin/autoroicalc-for-woocommerce/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/autoroicalc-for-woocommerce/reviews/)

## Contributors

 *   [ AutoROICalc ](https://profiles.wordpress.org/autoroicalc/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/autoroicalc-for-woocommerce/)

## Donate

Would you like to support the advancement of this plugin?

 [ Donate to this plugin ](https://autoroicalc.com/)