Easy Digital Downloads – Simple eCommerce for Selling Digital Files

Description

Easy Digital Downloads is a complete eCommerce solution for selling digital products on WordPress. Learn more at EasyDigitalDownloads.com.

Sell effortlessly

Whether it is selling software like WordPress plugins or themes, documents and spreadsheets, photography, ebooks, music, graphics or digital artwork, videos, or any other type of media file, Easy Digital Downloads provides a complete ecommerce platform that just works, so you can get back to creating.

Easy Digital Downloads is an invaluable tool that I use throughout my business and for my clients. I love its simplicity yet powerful features and library of useful extensions. EDD stands out as one of the only affordable options for scaling a business centered around providing digital ecommerce sites to its clients.

Mark Hunter – Mark of Approval

Easy and free, meet robust and powerful

Too often digital creators have to make the hard choice between affordable and powerful. Not with Easy Digital Downloads. It’s free forever. It’s easy to get started. Then, as you grow, there are hundreds of extensions to add functionality when you need it.

EDD gives me a solid platform out of the box, with the flexibility of being able to customize anything I want or need to. The best of both worlds!

Brian Hogg – SellingPlugins.com

Here are some of the features supported out-of-the-box:

  • Complete shopping cart – Customers can browse your product catalogue, add items to their cart, and checkout when they are ready. Or they can bypass the cart using Buy Now buttons.
  • Highly customizable and clean checkout – Buyers can complete their purchase with ease, directly on your site’s checkout page.
  • Payment flexibility – Accept credit card payments using Stripe as well as PayPal payments. Apple Pay and Google Pay are also included via Stripe’s Payment Request Buttons.
  • Complete customer management – View and manage detailed records of all customers and their purchase history.
  • Detailed eCommerce reports – Keep track of your earnings, refunds, sales, and more.
  • Secure file protection – Prevent unauthorized visitors from accessing your product files without paying.
  • Discount codes – Boost sales by offering potential customers coupon or discount codes which can be applied at checkout.
  • Works with any theme – Let your chosen WordPress theme handle the design. Easy Digital Downloads will fit right in.
  • And much more!

Localized for your language

Easy Digital Downloads has been translated into more than two dozen languages and new translations are being added all the time, letting you have a natural, native experience, regardless of where you live. If your language is not available, we welcome translation contributions! See our FAQ.

Support for many payment gateways, including Stripe and PayPal

The internet has made it possible for anyone to sell their products to a world-wide audience. No matter where you live, Easy Digital Downloads can be your eCommerce solution. We offer integrations for the most common merchant processors and, through 3rd party extensions, support for many, many more as well.

Payment gateways supported in the free Easy Digital Downloads plugin:

  • Stripe
  • PayPal
  • Amazon Payments

Payment gateways supported through free or paid extensions:

  • Stripe Pro (reduced fees and preapproved payments functionality)
  • PayPal Commerce Pro (unbranded card payments and additional payment methods)
  • Braintree
  • Authorize.net
  • SOFORT Banking

What can I say? Stripe is my go-to payment processor and without this [integration] I don’t know what I would do. Connect EDD to your Stripe account in seconds and you’re done! Having a simple test mode toggle is also a valuable development tool.

Matt Whiteley – Whiteley Designs

See our payment gateways in the extensions catalog for a complete list of supported payment processors.

Easy Digital Downloads is a verified member of the Stripe partner program. This program recognizes software that meets Stripe’s strict quality requirements and provides users of Easy Digital Downloads and Stripe with the confidence they need to trust us both with their payment integrations.

Take your store further with extensions

With extensions from our extensive catalogue you can super-charge your ecommerce business. Some of our most popular extensions are:

  • Stripe Pro removes the additional 2% processing fee as well as adds the ability to accept pre-approved payments (extension must be installed and activated).
  • PayPal Commerce Pro allows customers to pay by debit or credit card as well as alternative payments such as Sofort, iDEAL, Bancontact, and Giropay (extension must be installed and activated).
  • Software Licensing provides a complete solution for selling software license keys and distributing software updates to customers. Trusted by some of the most successful WordPress Theme and Plugin developers.
  • Recurring Payments allows store owners to sell recurring subscriptions for digital products using payment gateways like Stripe and PayPal.
  • Frontend Submissions transforms your store into a full-featured multi-vendor marketplace.
  • Commissions enables store owners to easily track earnings for product vendors.
  • Free Downloads allows free products to be purchased more easily by bypassing the standard checkout form.
  • Zapier automates your store by connecting Easy Digital Downloads with more than 700 other web services and products.
  • Reviews allows customers to leave reviews and feedback on the products they have purchased.
  • Recommended Products increases revenue by showing customers recommendations on additional products to purchase based on real sales data.
  • Content Restriction allows site owners to restrict access to page content to paying customers.
  • Mailchimp connects your store to your Mailchimp account so you can easily subscribe customers to email lists based on which products they purchase.
  • AWeber connects your store to your AWeber account so you can easily subscribe customers to email lists based on what they purchase.
  • Amazon S3 lets you securely host files on Amazon S3 for more reliable and secure file delivery.
  • Dropbox File Store lets you securely host files in your Dropbox account for more reliable and secure file delivery.

These are just a few of the extensions we offer to help you optimize your digital store and increase revenue. See our complete extensions catalogue for more. There are also hundreds of extensions created by Easy Digital Downloads community members, which can be found on our 3rd Party Extensions page.

Built with developers in mind

Extensible, adaptable, and open source — Easy Digital Downloads is created with designers and developers in mind. Consult our detailed developer documentation to learn how you can extend and customize your Easy Digital Downloads powered eCommerce store.

The Easy Digital Downloads API makes it possible for developers to make customizations such as:

  • Modifying the checkout form
  • Overriding default plugin behavior
  • Generating custom e-Commerce reports
  • Extending native features
  • Creating new product page templates
  • Integrating with other plugins and web applications

…and much much more!

As a developer, Easy Digital Downloads is very pleasant to work with since you can absolutely extend anything available within EDD.

Yudhistira Mauris – WP House

Get help

Easy Digital Downloads is backed by top-notch technical support from our globally distributed full-time support team. We also have an extensive documentation site available. If you’re looking for faster support via email, we encourage you to purchase an Easy Digital Downloads pass or premium extension.

EDD has been a long standing, rock-solid e-commerce solution for WordPress. The team lives and breathes WordPress, understands the platform, and is embedded in the community.

Joe Casabona – Creator Courses

From our blog

Check out some of our popular posts for actionable advice for running your business and selling digital files on the web.

Subscribe to our newsletter to get posts like these in your inbox as soon as they’re published.

Contribute to Easy Digital Downloads

Development for this plugin happens in a public GitHub repository to better facilitate contributions from an active community of users, developers and designers. If you have a suggestion, bug report, patch, or pull request, please feel free to contribute here or to our code snippet library.

Looking to change e-Commerce solutions?

Easy Digital Downloads is the perfect digital e-Commerce alternative to Etsy, Gumroad, WooCommerce, Shopfiy, BigCommerce, or Wix.

You can use Easy Digital Downloads to sell your digital products with less fees than Gumroad or Etsy.

If Easy Digital Downloads still doesn’t quite fit your needs, take a look at some of our other projects.

Screenshots

  • Download products overview
  • Download configuration
  • Download configuration details
  • Payment History
  • Payment details
  • Discount codes
  • Earnings and sales reports
  • Add to cart / purchase button
  • Apple Pay purchase buttons
  • Checkout screen
  • Google Pay checkout
  • PayPal button on checkout page
  • Pay with PayPal modal

Installation

  1. Activate the plugin
  2. Go to Downloads > Settings and configure the options
  3. Create Downloadable products from the Downloads page
  4. Insert purchase buttons for any download via the “Insert Download” button next the Upload Media buttons
  5. For detailed setup instructions, vist the official Documentation page.

FAQ

Where can I find complete documentation?

Full searchable docs for Easy Digital Downloads and all our extensions can be found at http://docs.easydigitaldownloads.com/

Where can I ask for help with my digital e-Commerce store?

You can submit a support ticket or pre-sale question from our support page at anytime.

Which file types can I sell?

Any file type can be sold using Easy Digital Downloads. You can sell .PDF, .DOC, .MP3, .MOV, .EPUB, .PSD, .MP4, .JPG, or any other extension which exists. On the product creation form, there is a file upload field which will accept any file type. Whatever file is uploaded to that field is the file customers will receive instantly when they complete a purchase.

Is an SSL certificate required to sell digital products?

Easy Digital Downloads can function without an SSL certificate just fine, making it easy to set up in a testing or development environment. We still strongly recommend you have an SSL certificate for your live store, both for security and for the peace of mind of your customers. Documentation here

What themes work with Easy Digital Downloads?

Any properly written theme will work with Easy Digital Downloads.

That said, we have a nice collection of free themes that come with support for Easy Digital Downloads, requiring much less design work on the part of the store owner.

See the themes here.

Is there a sample import file I can use to setup a demo store?

Yes! Simply go to Tools > Import and install the WordPress Importer, then navigate to wp-content/plugins/easy-digital-downloads/assets/ and select the sample-products-import.xml file. This will create several sample products and plugin pages for you.

Can I import all the products from my existing store into EDD?

Yes! We do have a basic import solution that imports a CSV file, so if you can get your data into the appropriate format then we can import it.

My payments are being marked as “pending”

There are several reasons this happens. Please follow the suggestions here.

Getting a 404 error?

To get rid of the 404 error when viewing a download, you need to resave your permalink structure. Go to Settings > Permalinks and click “Save Changes”.

How do I show the user’s purchase history?

Place the [purchase_history] shortcode on any page.

If you want to just show a list of the files the user has purchased, use the [download_history] shortcode instead.

How do I display my digital products?

There are several different ways to visually display your product catalogue, each documented here.

Can I set up an affiliate program?

Yes! EDD integrates directly with several affiliate platforms that provide complete affiliate systems you can use to award commissions to your affiliate marketers. This means when affiliates refer customers to you, and those customers buy your products, those affiliates earn a commission from you.

Check out AffiliateWP

Can I give my customers downloadable PDF Invoices?

Yes, with the Invoices extension, you can provide beautiful and downloadable invoices to your customers.

Invoices

Are recurring payments (subscriptions) supported?

Yes, through the use of our commercial addon called Recurring Payments. Full documentation here. The Recurring Payments extension allows you to create subscriptions so that customers continue paying you over time. This is great for selling memberships, courses, all access passes, software licenses, and other products which require an ongoing payment.

Reviews

May 27, 2022
I had a problem using the shortcodes to display the Purchase History. After contacting Easy Digital Download support they resolved my problem quickly and efficiently.
April 22, 2022
This is the best plugin to sell digital products if you want to avoid clunky and slow plugins. Great for SEO / site speed and easy to use.
Read all 422 reviews

Contributors & Developers

“Easy Digital Downloads – Simple eCommerce for Selling Digital Files” has been translated into 18 locales. Thank you to the translators for their contributions.

Translate “Easy Digital Downloads – Simple eCommerce for Selling Digital Files” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

2.11.6, March 21, 2022

  • Fix: Improved reliablity of PayPal Commerce modal while on checkout page.
  • Fix: PayPal Standard could throw an undefined variable notice when listening to the IPN.
  • Improvement: The link to configure Mailchimp could be wrong depending on the version of the extension.
  • Improvement: There was a hard coded string that wasn’t able to be translated.
  • Improvement: Add a link to documentation about how to activate a Pass license key.

2.11.5, January 27, 2022

  • New: Add an admin notice when the EDD Debug Log is enabled.
  • Fix: Importer has been updated to work with PHP 8.
  • Fix: Change how data is added to the debug log to prevent errors due to size.
  • Fix: Bundled product metadata is no longer saved to the download for non-bundle products.
  • Fix: A PHP notice was thrown when a payment had an unregistered status.
  • Fix: Stripe – JavaScript error when viewing a preapproved payment record.
  • Fix: Stripe – EDD 3.0: Incorrect tax amount being charged when customer uses a different country from the store’s base country.

2.11.4.1, January 7, 2022

  • Fix: “Submit” buttons missing from Reviews and Recurring Payments settings pages.

2.11.4, December 27, 2021

  • New: Set minimum PHP version to 5.4 in readme.txt.
  • New: Add notifications to EDD screens.
  • New: Reorganize some settings locations to make them more predictable for users.
  • New: Improve user opportunities to give feedback to the EDD team.
  • New: Add support for webp images.
  • Improvement: Add the edd_ajax_remove_discount_response filter inside the AJAX remove discount function.
  • Improvement: If a license key has not been entered for a specific product, but it’s covered by an existing pass key, use the pass key for updates.
  • Improvement: Remove a confusing link for licenses near expiration date.
  • Fix: In some cases, download links were unexpectedly not allowing users to download files.
  • Fix: EDD Pass Manager was not saving the license key to the pass data during activation.
  • Fix: Purchase receipt emails were always assumed to be successfully sent, even if they weren’t.
  • Fix: Variable prices were missing the index when a product was first saved.
  • Fix: Exporting earnings results with an incorrect date range generated invalid data.
  • Fix: A PHP notice was generated when an invalid license key was entered.
  • Fix: PayPal Standard – Transaction links were not directing to the transation.
  • Fix: The Arabic translation file caused a fatal error; it has been removed in deference to the repository translation.
  • Fix: Improve earnings export performance.
  • Dev: CLI – Prevent PHP error when a malformed payments command is used.
  • Dev: Add helper methods the to the Pass Manager class.
  • Dev: Create an option for the store activation date.
  • Dev: Introduce the EDD extension registry for managing licensed extensions.
  • Dev: Save EDD licensed products to options for improved reliability.
  • Dev: Explicitly declare the payment_stats property for EDD_Payment_Stats.
  • Dev: Improve performance of edd_get_settings_tabs.
  • Dev: FILTER_SANITIZE_STRING is deprecated in PHP 8.1.

2.11.3.1, November 1, 2021

  • Fix: Fatal error in PHP versions lower than 7.3.

2.11.3, November 1, 2021

  • New: Add contextual EDD header to relevant pages.
  • New: Add quick link to EDD reports in the Dashboard menu.
  • Improvement: Update styling for settings tabs.
  • Improvement: Rename and reorganize some settings menu items.
  • Improvement: Adjust formatting of plugins list in system info file.
  • Improvement: License key fields now use a password input.
  • Fix: Undefined index: post_data error.
  • Fix: Upgrade notice not appearing after enabling sequential order numbers.
  • Fix: PayPal – Disconnecting PayPal account not working.
  • Fix: PayPal – Improve check for declined payments.
  • Fix: PayPal – Unable to switch payment gateway after opening then closing PayPal modal.
  • Fix: PayPal – Purchase can’t be completed when you have a long product title.
  • Fix: Unable to use discount deactivate/activate hover actions.
  • Fix: _edd_deprecated_function() – only trigger error with backtrace if there is a backtrace provided.
  • Fix: API requests have unexpected output when using Query Monitor.
  • Dev: Updated EDD_SL_Plugin_Updater to version 1.9.1.

2.11.2.1, October 18, 2021

  • Security: Fix authenticated reflected XSS on payment history list table.

2.11.2, September 29, 2021

  • Improvement: PayPal – Product names now appear in PayPal.
  • Improvement: File download token validation has been reworked to be more compatible with caching.
  • Fix: PayPal – Ensure all numbers are rounded when sending price data to PayPal. This prevents errors due to rounding issues.
  • Fix: PayPal – Excessive error text when triggering a validation error on a mobile device.
  • Fix: PayPal – Multiple “Buy Now” buttons not working on the same page.
  • Fix: JavaScript error if the checkout button has been customized to not have an id attribute.
  • Fix: WP-CLI – price_id parameter not working with wp edd payments create command.
  • Fix: Stripe – Transaction link not working if the payment is pre-approved.
  • Fix: Stripe – Connect not working with certain countries.
  • Fix: Stripe – Numeric product name causes error.
  • Fix: Stripe – Payments able to be marked for preapproval when they shouldn’t be.
  • Refactor: SendWP – Update link to account area.

2.11.1, August 30, 2021

  • Improved: Better compatibility with caching when using PayPal Commerce.
  • Improved: Made it more clear when PayPal Commerce is successfully connected, but not set as an active gaetway.
  • Fix: PayPal Commerce – Rely on end-user locale when loading the PayPal Javascript SDK.
  • Fix: The download history shortcode was not aware of bundles with variable prices.

2.11, August 19, 2021

  • New: Introducing the new PayPal Commerce gateway integration.
  • New: System info page now shows Plugin Author or Update URI
  • New: Improved support for caching pages that contain add to cart buttons by using a custom token verification instead of nonces.
  • Improved: The extension updater class has been updated to version 1.9.0.
  • Fix: Download Notes could be duplicated in the email receipt.
  • Fix: The Paypal transaction ID links were using an older format.
  • Fix: The edd_items_in_cart cookie wasn’t setting the correct attributes on sites with SSLs.
  • Fix: Some bundled images hadn’t been optimized.
  • Fix: The discounts API endpoint could not filter a discount by ID.
  • Fix: When making an EDD Wallet deposit, the cart HTML would be removed when taxes were enabled.